As a member of the Canadian Association of Political Consultants, I believe there are standards of practice which I must maintain. I, therefore, pledge to adhere to the following Code of Professional Ethics:
1- I will not get involved in an activity which would lead to malpractice of political consulting.
2 – I will treat my colleagues and clients with respect and never intentionally harm their reputation on both professional and personal level.
3 – I will respect and abide by the confidentiality of clients and not reveal any confidential or privileged information obtained during our professional relationship.
4 – I will use no appeal to voters which is based on racism, sexism, religious intolerance or any form of unlawful discrimination and will condemn those who use such practices. In turn, I will work for equal voting rights and privileges for all citizens.
5 – I will refrain from false or misleading attacks on an opponent or member of his or her family and will do everything in my power to prevent others from using such tactics.
6 – I will document in detail and efficiently any criticism of an opponent or his or her record.
7 – I will be honest in my relationship with the news media and answer questions truthfully when authorized to do so.
8 – I will use any funds received from my clients, or on behalf of my clients, only for those purposes invoiced in writing.
9 – I will not support any individual or organization which resorts to practices forbidden by this code.